News

Customers Drive Business Innovation

Customer insight programme has revealed the key challenges that will guide and inform Kelkay’s exciting business development programme. Kelkay continue to focus on the successful future ...

How to save money on your R&D

I've learnt a lot about research and development tax credits from my new associate GGTC so, not wanting to waste all this new found knowledge, last week I presented all my findings to the ...

The best of garden products merchandising

I've been out and about this month and I've seen some great merchandising touches that will prompt engagement and convert to purchase in even the most reluctant gardeners Who do you have in ...

Don’t mention gardening

I’ve been looking at the research around attracting new consumers into the garden retail sector. The independent garden centres know their core consumers so well – mature and reasonably well ...

Fantastic launch for Town and Country

I have been working closely with Town & Country since the beginning of the year. Working alongside the team at Town and Country I led a customer and market insight programme to refresh the ...